A few years ago internet entrepreneur (owner of SEXTOY.com) David Levine moved to Hollywood from Boston to upgrade his lifestyle. In 2005 he bought a mansion in the hills and within a year, Hollywood gave him the nickname Sextoy Dave and a reputation for throwing great parties. His 2008 appearance on Bravo’s hit show Millionaire Matchmaker elevated his popularity (as well as his stripper pole skills) from the Hollywood scene to national attention. As the most popular (and controversial) character on Millioinaire Matchmaker season 1, Dave was asked back and appeared on Millionaire Matchmaker season 2. Dave's next TV appearance is on VH1's reality show Megan Wants a Millionaire.

Dave has also appeared on Germany’s leading entertainment channel (ProsiebenSat.1) several times. Sextoy Dave hosts shows talking about everything from what is hot in Hollywood to How to throw a party. Dave's appearances on German TV were some of the channel’s highest rated clips of the year.

Dave was featured in a four page article in the September 2008 Hustler magazine and also appeared on Fox Business News in July as an expert regarding business in the adult industry. Dave is also a regular guest on Playboy Radio programs.

David Levine’s transformation into the popular Sextoy Dave is not just because his parties attract celebrities and the hottest girls in Hollywood. (Celebs who have been to parties at his home include Chris Rock, Jeremy Piven, Lindsay Lohan, Eddie Griffin, The Rock, Jose Conseco, Bill Mar, and others). Sextoy Dave appeals to a mainstream audience because he is an honest person who runs a successful business, lives a healthy lifestyle, and wants to have a family someday. Dave is not the type of person people expect to be running an adult business. As he says, “My fetish is high profit margins, Not sextoys.“

Dave was born May 6, 1968 and grew up in Lynnfield, a suburb north of Boston Massachusetts. He went to the University of Michigan in Ann Arbor and graduated with a BA in Economics in 1990. He then lived with a Japanese family for one year in Tokyo where he taught English and became conversationally fluent by hanging out at bars with Japanese buddies almost every night. After Japan, Dave lived in NYC for one year and then moved back to Boston and worked for his father for 2 years.

In 1994, four days after seeing the world wide web for the first time, Dave told his father that he would take a leave of absence to figure out how to make money on the web. He started an internet mall selling books, t-shirts, watches, and more. But after several months, Dave realized that in order to survive, he needed to pick one product niche and focus. His best store regarding traffic, sales, and profits was sextoys; consequently, Dave said to himself, “looks like I need to become the king of sextoys.“ In 1996, his company CNV.com Inc. created the first affiliate program for adult products. Shortly after that he was one of the first to offer wholesale and dropship for adult products on the internet. Although the domain “SEXTOY.com“ gets most of the media attention, Sextoy Dave’s company makes over 90% of its money by managing the back-end distribution for other adult product companies.